var helv = { src:'/js/myriadpro.swf' };
var book = { src:'/js/gotham-book.swf' };
var med = { src:'/js/gotham-medium.swf' };
sIFR.activate(helv, book);

sIFR.replace(book, {
	selector: '#welcome h2'
	,wmode:'transparent'
	,css: '.sIFR-root { font-size:17px; color:#302111; margin:0 0 3px; text-transform:uppercase; }'
});

sIFR.replace(book, { 
	selector:'#primaryContent h2', wmode:'transparent', css:'.sIFR-root { font-size:17px; padding:1px 0 0; color:#302111; font-weight:normal; text-transform:uppercase }'
});

sIFR.replace(book, { selector:'#contact h3', wmode:'transparent', css:'.sIFR-root { font-size:14px; color:#f1e6c9; font-weight:normal; }' });

sIFR.replace(med, {
	selector:'#media h2',
	wmode:'transparent',
	css:'.sIFR-root { font-size:14px; color:#302111; margin:5px 0 0; text-transform:uppercase }'
});

sIFR.replace(med, { 
	selector:'#sorting h3, #mediabox h3', 
	wmode:'transparent', 
	css:'.sIFR-root { font-size:14px; color:#302111; text-transform:uppercase; }'
});